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    Michael Tritthart

    Announcement: New On-Demand Training Session Approved for Michigan Real Estate Agents

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    We are thrilled to announce a new milestone for Michigan real estate professionals seeking to enhance their knowledge and skills. In collaboration with ExceedCE.com and MichaelTritthart.com, we have developed an innovative on-demand training session entitled “MI Online Techniques to Protect Your Clients”. This cutting-edge course has been officially approved for 2 hours of Continuing Education (CE) credit in Michigan.

    Course Overview:

    In today’s rapidly evolving digital landscape, the protection of client information and transactions has never been more crucial. “MI Online Techniques to Protect Your Clients” is designed to equip Michigan real estate agents with the latest strategies and tools to safeguard their clients’ interests in the digital realm. This course covers a wide array of topics, including but not limited to:

    Understanding the risks and threats in the digital world

    Practical measures to protect client data Leveraging technology to enhance client security

    Legal and ethical considerations in online real estate transactions

    Key Features:

    On-Demand Accessibility: Learn at your own pace, on your schedule.

    Expert Instruction: Content developed and presented by industry experts.

    Interactive Learning: Engage with interactive elements for a better learning experience.

    Certificate of Completion: Earn 2 CE credits upon successful completion, recognized by the Michigan real estate licensing board.

    How to Enroll:

    Enrollment is now open for all Michigan real estate agents. To register for the “MI Online Techniques to Protect Your Clients” course, please visit https://exceedce.com/product/mi-onlinetechniques-to-protect-your-clients

    AI and the Threat to Election Security

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    Michael Tritthart talks about the possible dangers of AI (artificial intelligence) this election season with Fox 4 News in Jacksonville, Florida.

    The use of AI is on the rise and so are the concerns about the potential dangers AI could present. “It’s like having the power of atomic energy in our hands. Are you going to do good things with it? Or, are you going to do bad things with it? That’s powerful,” says international technology instructor, Michael Tritthart.

    When asked how we can protect ourselves from AI, Michael Tritthart states, “I think you need to give it about a 72 hour rule in today’s world to truly let it sink in and let other evaluate it before you can truly take it as the gospel.”

    Watch the full story here: https://www.news4jax.com/news/local/2024/02/20/as-the-technology-for-ai-increases-so-does-the-concern-about-potential-dangers/

    Breaking News! Michael Tritthart takes Center Stage on the TV News with Captivating Insights on Chat GPT and AI

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    “Learning how to utilize artificial intelligence can be easy, but it can also be dangerous if you don’t know what you’re doing”

    This was the message imparted on a recent news story from KTEN-TV in Sherman, Texas featuring Michael Tritthart as their broadcast interview expert. Michael was in Sherman TX that day,  teaching one his popular classes, “How to Use Chat GPT for your Business”. In this class, students learn about Chat GPT and AI’s many capabilities, and how they can use it to take their business to the next level.

    Learn more here: KTEN.com

    If you’d like to learn more about how to schedule Michael to teach a class on Chat GPT at your business, reach out to him here: https://www.michaeltritthart.com/contact/

    Facebook (Meta) Ads Are Toast for Real Estate?

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    For many, the answer is yes.  Anyone that runs ads under a special category has lost that capability.  See the details below.

    If you try to advertise in any of the categories above you will face severe scrutiny and most likely have your ad rejected.  Once you declare a Special Ad Category, your targeting for Housing, Credit, and Employment will be significantly restricted. This is to prevent ads that discriminate based on age, gender, and even location.

    Why?  Because of Meta’s agreement with HUD.  Here is the timeline.

    1. August 25, 2022: you will no longer be able to create new special ad audiences.
    2. September 13, 2022: special ad audiences will no longer be available for use in new ad creation via the API.
    3. October 12, 2022: Special ad audiences will no longer be available for use in new ad creation across Ads Manager and the API. After this date, affected ad sets

    Now What?  What should real estate agents focus on to improve their business?

    1. Branding – the past couple of years have almost been too easy for some.  It’s time to get back to tried and true efforts.
    2. Ads on other platforms – now is a great opportunity for many to move their marketing dollars to Google, YouTube, and more.
    3. Focus on the platforms that have lasting power.  Google Tools are extremely valuable for all business owners.
    4. Websites that rank on the first page of Google are a huge opportunity for growth.  Many have been led to believe that you can’t compete with the big companies online.  Which is completely false.  You just have to have the right tools and the right plan.  That is where the Online Success Review comes into place.